MusclePharm Corp. (MSLP)

[protostars]

A consumer has to have a relatively good experience every time they buy, or they'll remember it forever. You have to win a customer every time they show up, but it only takes once to lose them.

[armedical]

That is so true. When the customer has lots of options there must be a strict watch on quality of the product. Keeping the costumer happy and listening to their feedback can keep the consumer intrigued.

[QualityStocks]

MusclePharm Corp. (MSLP) Ensures Product Quality from the Top Down

Every product sold by MusclePharm, a Colorado-based provider of bodybuilding and general fitness supplements, is the result of a lengthy development process, involving the work and input of scientists and medical personnel, along with fitness experts, professional level athletes, and coaches. In addition, the company’s Advisory Board represents a wealth of scientific expertise in the field of nutrition and therapeutics.

• Dr. Eric Serrano is considered one of the leading sports nutrition doctors in the country, with clients that include athletes from the NFL, NHL, and MLB.
• Dr. Roscoe Moore is a former U.S. Assistant Surgeon General, serving for many years at varying levels with the U.S. Department of Health and Human Services.
• Dr. Michael Stevens has over 20 years of diversified healthcare and pharmaceutical industry experience, including 17 years at Bristol-Myers Squibb.
• Dr. Ron Sekura is the former Chief of the Pharmaceutical and Regulatory Affairs Branch of the Division of AIDS at the National Institute of Allergy and Infectious Diseases, at the NIH.
• Dr. Jeffrey Stout is an Associate Professor and Director of the Metabolic and Body Composition Laboratories in the Department of Health and Exercise Science at the University of Oklahoma.
• Mariel Selbovitz is a graduate of Cornell University, and received her Master’s in Public Health at the Johns Hopkins University. Among many other things, she is a partner in BioEquity Partners.
• Louie Simmons is a strength consultant for a number of NFL and college football teams, including the Green Bay Packers and New England Patriots.
• Greg Jackson is a well-known expert in mixed martial arts, and has trained and developed top-ranked fight teams, with several fights appearing on Spike TVs Ultimate Fighter.
• Paul Dillet is one of the most influential bodybuilders in the world, and has been instrumental in creating a new era in fitness and bodybuilding for the everyday athlete.

For additional information on MusclePharm and their products, visit the company’s website at www.MusclePharm.com

[mwest]

Wow considering the experience of Dr. Eric Serrano alone and it's easy to see why MSLP is on top of their game.

[stockseeker30]

He will be able to open so many doors for them the sky is the limit.

[protostars]

It is indeed surprising how many heavy hitters they got to sign on to this.

[mwest]

Even a Director and Professor at the University of Oklahoma.

[stockseeker30]

Yes quite an impressive amount of names to place on their company brochure.

[protostars]

Actually, would guess that the scientists, though reassuring to the general fitness market, might be less of a draw to the bodybuilding side than people like Louie Simmons, Greg Jackson, and Paul Dillet, who are all well known in professional sports. Dillet, for one, is a fixture in the world of bodybuilding, featured in tons of fitness and bodybuilding articles, and was even on the cover of Muscular Development magazine.

[mwest]

Very true the image is what will sell and not so much the smart people behind the product.

[stockseeker30]

It's those behind the scene that makes it work.

[armedical]

If they themselves use the product they promote it will instill confidence in the product.

[protostars]

How many consumers remember the names of the engineers behind Nike?

[armedical]

I sure don’t. Who I am familiar with are the faces of Nike such as Michael Jordan and Tiger Woods.

[mwest]

Really we are not suppose to remember thier names after all the big money goes to those promoting the product and those are the names we are programed to remember, they sell the products.

[stockseeker30]

Really the one who find the poeple behind the scene to be of interest are those who have solid investment in the company, seems like we all should then right?

[protostars]

Trading volume continues to pick up.

[armedical]

They are on a high here. Let’s hope I continues to grow that way.

[mwest]

Wonder the reason for the decrease today, thinking this should not last long though.

[QualityStocks]

MusclePharm Corp. (MSLP) Stays Close to Its Customers

One of the first rules of business is to know your customer. You need to know and respect them, and they need to know and respect you. It’s a guiding principle that can easily be overlooked in the everyday struggle to grow. Managers without an intimate knowledge of the market they serve sometimes get lost in the numbers, allowing bean-counting to replace a real understanding.

MusclePharm, producer of sports and bodybuilding supplements, has based everything on a mutual identification with the bodybuilding and fitness market. It’s the reason that the management team is so heavily invested with people having direct experience in diverse aspects of the sports, bodybuilding, and fitness industry, prior to joining MusclePharm.

• Brad Pyatt (CEO) brings with him seven years’ experience as a professional athlete, and more than five years’ experience in sports nutrition. He played in the NFL with the Indianapolis Colts and Miami Dolphins, in addition to Arena Football with the Colorado Crush, and has been President and CEO of Muscle Pharm LLC since its inception.
• Cory Gregory (President) served as owner and President of T3 Personal Training, a personal training service that managed and oversaw approximately 40 clients, prior to joining MusclePharm. He was also President of the Ohio Natural Bodybuilding Federation.
• Lawrence Meer (CFO) was CFO and COO for GS Sportswear, a Colorado sportsware promotional company, in addition to serving as President and CFO of Color It, Inc., a textile finishing company out of Florida.
• Leonard Armenta (Executive VP) has 10 years in the sports nutrition industry, prior to MusclePharm, including work as founder and CEO of Colorado Sports Innovations.

The close association of the management team with the market it serves is one of the reasons the company devotes so much effort to researching and developing the supplements it sells. MusclePharm utilizes a string of scientists, athletes, trainers and coaches, together with high-priced systems and equipment, all to evaluate and verify supplement effectiveness.

For additional information on MusclePharm and their products, visit the company’s website at www.MusclePharm.com