CelebDirect, Inc. (CELI.PK) is focused on Direct Response Marketing and provides innovative products through direct-to-market strategies such as infomercials, advertorials, direct mail, Internet marketing, traditional retail and other advertising avenues. The President and CEO, Bill Thompson, has more than thirty years of experience in the Direct Response Industry and has facilitated some of the most successful ad campaigns including The Bose Radio.
The company’s exclusive Direct to Market business model was formed after years of development based on combined industry experience and relationships. Through key contacts and partnerships, Celeb Direct is able to maintain a very low fixed cost base. By strengthening these third party relationships and placing key components into a scaled volume cost scenarios, the company can effectively and efficiently manage costs through actual product orders and product demand instead of taking the risks connected with trying to manage these components themselves.
CelebDirect sets itself apart from the rest of the market by using a three-prong approach that combines an implementation team with years of proven results, capability to identify what products consumers want, and ability to execute all levels in all areas to ensure maximum profitability for any campaign. The company has a number of consumer-based products ready to launch immediately and is working on a number of others.